Articles in this section
- Insights - Suppressions Compliance Overview
- How to Add an OPTIZMO Managed Domain or Dedicated IP to Your SUPPRESS Account
- How to Remove an Import from a Opt-Out List
- How do I View the Activity of an Opt-Out List?
- How do I View the Activity of a Campaign?
- How do I View the Activity of a Mailer?
- How to Create a Mailer
- How to Add a Mailer to a Campaign
- How to Delete a Campaign
- How to Restart a Campaign
The Default Settings are the settings that will be used throughout your system unless overridden where applicable.
Mailers Access Setting
This will set the default access for all Mailers in your system. Modifying these at a later date will affect all Mailers' access throughout the system unless overridden within an individual Mailer's settings.
Download Email Format enables you to choose allowing your Mailers to download Suppression Files in a Plain Text (eg. email@example.com) and/or MD5 Encrypted (eg. a6he39fdmw63ndkfu73) format.
List Cleansing enables the Mailer to have the option of uploading their Opt-In/Mailing List into SUPPRESS, where the system will scrub it against your Opt-Out List. The Mailer will then receive back their Mailing List scrubbed and a list of any duplicates identified in the scrub.
Download Deltas* allows Publishers to download only the list of email addresses that were added since their last download. (*Note that allowing deltas could inherently create some room for human error, as now the Mailer must be sure to save each incremental batch downloaded to a master file on their end.)
There are two ways to handle your Opt-Outs:
Use Internal Opt-Out Page - SUPPRESS will provide both a basic Opt-Out Page for unsubscribing and a Confirmation Page stating that the recipient has unsubscribed.
Opt-Outs are Handled by a 3rd party* - SUPPRESS will not generate Opt-Out Links when this option is selected. Instead, a 3rd party would need to periodically provide you their updated list, which would need to be added to your list stored in SUPPRESS. *Only use this option if you are absolutely sure that your Opt-Outs are being honored.
Opt-Out Page Styling
Styling for the default Opt-Out Page is only used if you have chosen Redirect Opt-Outs or Use Internal Opt-Out Page from the Handling Opt-Outs options. Selecting either of those options will reveal a pop-up section where you can customize the Opt-Out Page Styling of your Landing Page, Confirmation Page and Privacy Page. In addition, the Settings tab provides an extra function called Send Opt-Out Copy. With this option, after the user gets unsubscribed from our system, we can send the opted-out email addresses to your system via a specified URL. This will allow you to collect a copy of the Opt-Out email address within your own system.
SUPPRESS provides robust Alert Notification features for Recipient Complaints, Seed Hits, and Non-Compliance. These Alerts provide analytics that help you to better manage your Suppression Files and monitor your email partners. At the end of each day, a daily digest of your Alerts will be emailed to you. You may choose to enable these features for more insight to and visibility of your behavioral profiles throughout the system.
Complaints - Within our hosted Opt-Out Pages, there is a link that will allow a recipient the ability to check and see if their email address is on your Suppression File/List. If the record is there and has been on the list for more than 10 days, we will generate a new email asking them to forward what they received for investigation. This forwarded email becomes a Complaint Alert within your account.
Seed Hits - We drop a random number of our own, dynamically generated emails in to every list downloaded from the system. If one of those emails receives anything, we will notify you right away.
Non-Compliance - You will be alerted if your mailers do not download a fresh Suppression List within the chosen number of days.
Opt-Out Domains indicates the domain name used for all Opt-Out Links within your system. You have the ability to either choose to stay with your default domain assigned when you began your SUPPRESS account or choose to replace your default domain with any Custom Opt-Out Domains you purchase and assign.
Affiliate Tracking System
If you a using a tracking platform that has third party SUPPRESS integration, then this account may seamlessly synchronize to your tracking platform via your ONID number provided by SUPPRESS. Enter your ONID number within many of the leading multi-channel tracking platforms.