Opt-Out Links are generated when a Mailer/Affiliate/Publisher download the Suppression File from a campaign. The Opt-Out Links are unique to each Mailer in each Campaign.
So the steps for a mailer to receive their opt-out link are as follows:
- Create Opt-Out List.
- Create a Campaign and assign it to the Opt-Out List.
- Add Mailers to that Campaign, this will create a Mailer Access Key which is used to download the Opt-Out List.
- The Mailer will then log in to that Access Key and download the Opt-Out List.
- A unique Opt-Out Link is then generated for that individual mailer.
If you would like to have an Opt-Out Link for internal purposes, simply set up yourself as a Mailer and follow the above process.